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NAMM Announces ‘Believe in music 2022'. The two-day online event will take place 20th – 21st January 2022.
Following the success of last years online event that replaced NAMM 2021, NAMM present a new and improved, reimagined 'Believe in Music'. An online global gathering celebrating people who bring music to the world.
Last year when it became apparent that due to the Covid-19 pandemic, NAMM 2021 would not be able to go ahead, they curated the next best thing, 'Believe in Music Week'. 'Believe in Music Week' was a vibrant and innovative digital event that delivered the same kind of unique experience that is famously associated with The NAMM Show.
The online event kicks off Thursday 20th January 2022 and will feature live streams, Believe.TV, education tools and interactive brand pages with a chat function. Believe in Music will continue on Friday 21st January with further live education events, online networking and more on-demand content. Some of the sessions, webinars and events will remain available to view on-demand until Sunday 23rd January 2022.
The online event is designed to celebrate innovation and inspiration found across the music industry and gear everyone up for the 2022 NAMM Show in June. Believe in Music allows you to discover the latest products, news and stories from the industry’s leading brand. NAMM President and CEO Joe Lamond and Pensado’s Place co-founder Herb Trawick will showcase exclusive artist interviews and exciting musical performances.
A selection of the sessions and event shave already been announced, and they include:
Registration for 2022 Believe in Music is open now! The event is open to all who believe in music: NAMM members, crossroads communities, educators, students, music enthusiasts and more.